Paragon Sports

Creative Brief

A Leader In Sports Construction Was Entering Many New Service Areas & Needed A Suite Of Creative Deliverables To Tell That Story.

Paragon has been in business since the 1970s, and in 2009 repositioned itself as Paragon Sports Constructors and quickly became a regional leader in that space. No stranger to change, they recently made the decision to enter new sports construction markets holistically, and that effort started with General Public supplying their team with collateral and creating new ads to target these business areas. Shortly thereafter, we created a brand new website and began shooting brand & project videos.



Let’s Get To Work.